Ferrari Luce EV debuts with Jony Ive-designed cockpit and familiar design cues
Ferrari showed the full Luce EV design, including a LoveFrom-designed cabin that favors physical controls over touchscreens.
Intelligence analysis by GPT-5.4 Mini
Ferrari has revealed the full design of the Luce, its first electric supercar, giving a better look at the exterior and the interior shaped by Jony Ive’s LoveFrom. The cabin leans on physical controls, a steering wheel with on-hand controls, and a mechanical clock.
Ferrari showed off its first electric supercar, called the Luce. It is like a very fast toy car grown up into a fancy real car, but with a battery instead of gas.
The inside was designed by a group linked to Jony Ive, who is known for making things look simple and clean. Instead of filling the car with big touchscreens, Ferrari kept real buttons and controls, like a room with switches a person can actually feel.
The new photos also show the steering wheel, dashboard, and even a small clock. Ferrari seems to want the car to feel modern, but still like a Ferrari.
Analysis
What Ferrari showed
Ferrari has now revealed the full design of the Luce, its first-ever electric supercar. The update adds a complete look at the exterior, while also showing more of the interior than the earlier mockups released when the car was first announced in February.
Jony Ive’s design influence
The cockpit was designed by LoveFrom, the creative collective founded by Jony Ive and Marc Newson. According to the article, Ferrari’s earlier preview pointed to an interior that emphasizes physical controls rather than a touchscreen-heavy layout, with materials and surfaces centered on glass, aluminum, and a minimalist style. The new images and video show the steering wheel controls, dashboard, and side panel in more detail, including a mechanical clock.
What the story is really about
The piece is less about technical specs and more about design direction: Ferrari is presenting its first EV as something that still feels like a Ferrari, even while moving into electrification. The article frames the interior as one of the most interesting parts of the reveal because it shows how a high-end carmaker is choosing to balance futuristic powertrains with familiar, tactile cabin controls.
The story also notes that readers who want the broader vehicle reveal should look to Electrek, while 9to5Mac focuses on the interior details and the Jony Ive connection.
Key points
- Ferrari revealed the full design of the Luce, its first electric supercar.
- The interior was designed by LoveFrom, the collective founded by Jony Ive and Marc Newson.
- Ferrari is emphasizing physical controls instead of a touchscreen-heavy cabin.
- The reveal includes a closer look at the steering wheel, dashboard, side panel, and a mechanical clock.
- The article points readers to Electrek for the fuller exterior story.
