‘Made in EU’: How Europe plans to use China’s tech to pull level with its EV rival by 2028
European policymakers have watched Chinese carmakers roll in like a slow but unstoppable tide over the past few years: affordable, polished and threatening one of the continent’s proudest industrial legacies. Many have warned about the dismantling of their automotive prid…
Intelligence analysis by Llama
European policymakers are optimistic that European brands can pull level with their Chinese rivals in cost, some predicting parity could come as soon as 2028 or 2029. This optimism is based on the correct implementation of the “Made in EU” requirements in the proposed Industrial Accelerator Act (IAA), and continued European access to Chinese technology and know-how.
Imagine you're at a big car show, and you see lots of cool cars from China. These cars are really affordable and look great. But some people in Europe are worried that their own car industry might get hurt because of these Chinese cars. They're trying to figure out how to make their own cars just as good as the Chinese ones, so they can compete.
Analysis
A $60B Vote of Confidence
European policymakers have watched Chinese carmakers roll in like a slow but unstoppable tide over the past few years: affordable, polished and threatening one of the continent’s proudest industrial legacies. Many have warned about the dismantling of their automotive prides following the new China shock. A crown jewel of Europe’s industrial output, the automotive sector represents directly and indirectly a total of more than 13 million jobs in the EU.
It was no accident that electric vehicles became the first major flashpoint that rocked the trade boat between Beijing and Brussels: the EU slapped tariffs on Chinese-made EVs last year, so China hit back at European cognac, pork and dairy. But the obituaries may have been written too soon. A growing number of industry insiders said European brands could pull level with their Chinese rivals in cost, some predicting parity could come as soon as 2028 or 2029.
Their careful optimism came hedged with caveats, but the gap that once looked fatal might finally be beginning to close. For Harald Hendrikse, European head of autos research at Citi, who proposed the 2028 to 2029 time frame in a May note, reaching it rested on two pillars: the correct implementation of the “Made in EU” requirements in the proposed Industrial Accelerator Act (IAA), and continued European access to Chinese technology and know-how.
“The most important thing is the fact that the Chinese are completely open, the Chinese industry is completely open to working with Western manufacturers, which means that basically, even relatively new Chinese technology is coming very quickly to Europe,” Hendrikse said.
Why Cursor?
European policymakers are optimistic that European brands can pull level with their Chinese rivals in cost, some predicting parity could come as soon as 2028 or 2029. This optimism is based on the correct implementation of the “Made in EU” requirements in the proposed Industrial Accelerator Act (IAA), and continued European access to Chinese technology and know-how.
The Road Ahead
The automotive sector represents directly and indirectly a total of more than 13 million jobs in the EU, making it a crucial industry for the continent’s economy. European policymakers are now working to implement the “Made in EU” requirements in the proposed Industrial Accelerator Act (IAA), which aims to make European carmakers more competitive with their Chinese rivals. However, this may come at the cost of European job losses, as some carmakers may struggle to adapt to the new regulations.
Key points
- European policymakers are optimistic that European brands can pull level with their Chinese rivals in cost, some predicting parity could come as soon as 2028 or 2029.
- This optimism is based on the correct implementation of the “Made in EU” requirements in the proposed Industrial Accelerator Act (IAA), and continued European access to Chinese technology and know-how.
- The automotive sector represents directly and indirectly a total of more than 13 million jobs in the EU, making it a crucial industry for the continent’s economy.
European policymakers are optimistic that European brands can pull level with their Chinese rivals in cost, some predicting parity could come as soon as 2028 or 2029. This optimism is based on the correct implementation of the “Made in EU” requirements in the proposed Industrial Accelerator Act (IAA), and continued European access to Chinese technology and know-how.
However, this may come at the cost of European job losses, as some carmakers may struggle to adapt to the new regulations. The automotive sector represents directly and indirectly a total of more than 13 million jobs in the EU, making it a crucial industry for the continent’s economy.
