Meet The 50 D2C Brands From D2CX By Inc42’s 8th Cohort
Inc42's D2CX welcomes its newest cohort of 50 D2C brands, spanning categories from fashion, jewellery and beauty to F&B, home decor and health & wellness. The D2C segment is expected to surge from $65 Bn to $310 Bn over the same period, growing at a blistering 37% CAGR.
Intelligence analysis by Llama
India's D2C boom is expected to grow at a blistering 37% CAGR, with the segment expected to surge from $65 Bn to $310 Bn over the same period. The 12-week accelerator, D2CX, brings together early-stage D2C founders with experienced operators, offering practical mentorship, peer learning and execution-focused playbooks.
Imagine a market where people buy things directly from the maker, without needing a middleman. That's what's happening in India's D2C market, where brands are selling directly to customers. It's like a big online store where you can buy everything from clothes to food and home decor.
Analysis
India's D2C Boom: A $65 Bn Market Spanning Everything from Beauty and Fashion to Food and Home Essentials
India's D2C market is expected to surge from $65 Bn to $310 Bn over the same period, growing at a blistering 37% CAGR. This growth is expected to be driven by D2C brands, with nearly $245 Bn, or 86%, of the $285 Bn in additional ecommerce GMV expected by 2031 forecast to come from the D2C ecosystem.
The Old Playbook is No Longer Enough
Building a D2C brand today has evolved significantly from what it was a few years ago. The old playbook of launching a Shopify store, running Instagram ads and relying on word of mouth is no longer enough. In what Inc42 calls the “D2C 3.0” era, consumers expect fast deliveries through quick commerce. Thus, brands need to be present across multiple channels simultaneously.
The Gap D2CX Aims to Bridge
This is the gap Inc42’s D2CX programme aims to bridge. The 12-week accelerator brings together early-stage D2C founders with experienced operators, offering practical mentorship, peer learning and execution-focused playbooks built from real scaling journeys. Since launching, D2CX has supported more than 400 founders across eight cohorts, helping them improve everything from unit economics to go-to-market strategy.
Meet The D2C Brands From D2CX’s Eighth Cohort
Here are the brands that make up this edition of D2CX. Note: This is not a ranking. The brands are listed alphabetically.
Key points
- India's D2C market is expected to surge from $65 Bn to $310 Bn over the same period, growing at a blistering 37% CAGR.
- The 12-week accelerator, D2CX, brings together early-stage D2C founders with experienced operators, offering practical mentorship, peer learning and execution-focused playbooks.
- The D2C segment is expected to drive nearly $245 Bn, or 86%, of the $285 Bn in additional ecommerce GMV expected by 2031.
- Building a D2C brand today has evolved significantly from what it was a few years ago, with consumers expecting fast deliveries through quick commerce.
- The gap D2CX aims to bridge is the need for practical mentorship, peer learning and execution-focused playbooks built from real scaling journeys.
If the D2C segment continues to grow at a blistering 37% CAGR, it's likely that we'll see more Indian brands becoming global players. This could lead to increased exports and job creation in the sector.
However, the D2C segment is also facing challenges such as rising customer acquisition costs, shrinking margins and operational challenges. If these challenges are not addressed, it could lead to a decline in the growth of the D2C segment.
