There's No Reason to Buy a New Phone Anymore
A growing number of Americans are buying used electronics, driven by high prices and the perception that new models offer little improvement. The used-smartphone market is expected to grow by 12% in 2026, while the market for new smartphones experiences a record drop.
Intelligence analysis by Llama

As prices for new electronics soar, people are turning to refurbished devices, with the used-smartphone market expected to grow by 12% in 2026. The trend is driven by a perception that new models offer little improvement and high costs.
Imagine you have a phone that works perfectly fine, but the company that made it wants you to buy a new one every year. You might think, 'Why do I need a new phone if the old one still works?' That's what's happening with phones now. People are getting tired of buying new phones every year and are starting to buy used ones instead.
Analysis
The Rise of Refurbished Electronics
The used-smartphone market is expected to grow by 12% in 2026, while the market for new smartphones experiences a record drop. This trend is driven by a perception that new models offer little improvement and high costs. As a result, people are turning to refurbished devices, with the global industry expected to reach $153.4 billion this year, up from $104.1 billion four years ago.
The Impact on the Tech Industry
The shift towards buying used electronics has significant implications for the tech industry. Companies like Apple and Samsung are facing declining sales and changing consumer behavior. The lines that once formed outside Apple stores for new releases have all but disappeared, with online preorders and dissipating excitement for releases contributing to the decline.
The Changing Consumer
People are no longer willing to upgrade their devices every year or two, as they once did. Instead, they are holding on to their smartphones for three years or longer, fatigued from 'buying, effectively, the same device over and over and over again.' This change in behavior is driven by a perception that new models offer little improvement and high costs. As a result, people are turning to refurbished devices, with the used-smartphone market expected to grow by 12% in 2026.
Key points
- The used-smartphone market is expected to grow by 12% in 2026.
- The market for new smartphones is experiencing a record drop.
- People are turning to refurbished devices due to high prices and a perception that new models offer little improvement.
- The shift towards buying used electronics has significant implications for the tech industry.
- Companies like Apple and Samsung are facing declining sales and changing consumer behavior.
If this trend continues, it could lead to a more sustainable and environmentally friendly tech industry. Companies might start to focus on making better, longer-lasting products rather than pushing out new models every year.
On the other hand, if the demand for refurbished devices continues to grow, it could lead to a decline in sales for tech companies, potentially affecting their bottom line and ability to invest in research and development.