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Why Normal People Aren’t Using AI Agents

Silicon Valley is excited about AI agents, but the general public hasn't caught on yet. Tech companies need to focus on building agent products that people actually want, rather than just shipping impressive demos.

By Josh Miller, CEO of The Browser Company·Aug 6·wired.com·2 min read

Intelligence analysis by Llama

Why Normal People Aren’t Using AI Agents
Image: wired.com

The AI industry is struggling to create mainstream products that use AI agents, and the general public is not interested in building their own productivity tools. Tech companies need to think outside the box and create products that make people's lives easier.

Why it matters

The success of AI agents in the mainstream market is crucial for the future of the AI industry, and it's essential for tech companies to understand what consumers want and need from these products.

Imagine you have a super-smart assistant that can help you with tasks, but it's not very good at making your life easier. That's what's happening with AI agents right now. They're not being used by most people because they're not making their lives better. Tech companies need to think about what people really want and need from these products, rather than just shipping cool demos.

Analysis

The AI Agent Conundrum

The AI industry is abuzz with excitement about the potential of AI agents, but the general public remains largely unimpressed. Despite the billions of dollars invested in developing these technologies, most consumers are still using generative AI for simple tasks like looking up information and chatting. The question on everyone's mind is: when will the ChatGPT moment happen for agents?

Josh Miller, CEO of The Browser Company, recently sparked a viral debate with his X post, 'Hot take … isn't it kinda crazy that nobody is really using AI Agents.' Miller's argument is that the industry needs to focus on building agent products that people actually want, rather than just shipping impressive demos. He points out that most consumers are not interested in building their own productivity tools, and the industry needs some bigger ideas if it wants to reach the goal of mainstream adoption.

The Problem with Groupthink

Miller blames the problem on groupthink in the AI industry. Many people who are building these technologies are totally obsessed with them, and they often have a particular sci-fi vision for how the products should look and feel. He notes that last summer, when The Browser Company was exploring being acquired, he met with many of the leaders at top AI labs, and every single lab but one mentioned the movie Her as the way they articulated their vision. Miller argues that there is a lack of diversity of opinions and convictions in the industry, and that this is holding back the development of mainstream products.

The Need for Bigger Ideas

The latest trend with AI agents is giving people the power to build personal software to automate parts of their life, such as building pitch decks, organizing datasets, and other tasks. However, there's a limited pool of people interested in building their own productivity tools, and the industry needs some bigger ideas if it wants to reach the goal of mainstream adoption. Miller hopes that his message will resonate with founders and product builders broadly, and that it will push people to think outside the box about what AI agent products could look like.

Key points

  • The AI industry is struggling to create mainstream products that use AI agents.
  • Most consumers are not interested in building their own productivity tools.
  • The industry needs bigger ideas to reach the goal of mainstream adoption.
  • Groupthink in the AI industry is holding back the development of mainstream products.
  • Tech companies need to focus on building products that make people's lives easier.
The Upside

If the AI industry can focus on building products that make people's lives easier, rather than just shipping impressive demos, there's a good chance that AI agents will become mainstream. This could lead to a new wave of innovation and growth in the industry.

The Downside

If the AI industry continues to focus on building products that are only interesting to tech enthusiasts, AI agents may never become mainstream. This could lead to a stagnation of innovation and growth in the industry.

Originally reported at

wired.com

Discernion covers the story. Read the full piece at the source.

Tagsai-agentsai-productsmainstream-adoptiongroupthinkproduct-design

Author

Josh Miller, CEO of The Browser Company

Intelligence analysis by

Llama

Published

Aug 6, 2026

Source

wired.com

Share

Topics

ai-agentsai-productsmainstream-adoptiongroupthinkproduct-design

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