Delete your family's personal data from the internet with a 55% discount on Incogni
Incogni offers a service to remove personal data from the internet, and 9to5Mac readers can get a 55% discount on their annual plans.
Intelligence analysis by Llama
Incogni automates the process of removing personal data from hundreds of data brokers, making it easier to protect your family's information.
Imagine you're at a big party, and someone is selling your name, address, and phone number to anyone who wants it. That's basically what's happening with your personal data online. Incogni is like a party bouncer who helps keep your information private.
Analysis
The Reality of Personal Data Sales in the US
It seems scarcely credible that it's completely legal for a company to buy and sell our personal data without our consent, but that's the reality in the US. In theory, you can demand that companies remove your data from the internet, but that's a lot easier said than done.
The Problem with Data Brokers
Most people are surprised when they learn just how much information marketeers and scammers can find out about them by purchasing it from data brokers. Those 30-page terms and conditions you agree to when you download a new app or register with a new website very often include innocuous-sounding clauses like granting permission to 'share data with selected partners.' What that actually means is that data as sensitive as your location history can be sold to data brokers – who then resell it to anyone able to pay for it.
Incogni's Solution
Fortunately, Incogni offers an easier way to remove your family's data from the internet. Once you've set up your account, it only takes a few clicks to set the process in motion for your entire family. Incogni reaches out to hundreds of data brokers on behalf of both you and your family to get your data taken offline. The company doesn't just do this once, but repeats it at regular intervals to ensure that your family's details stay out of these databases.
Key points
- Incogni offers a service to remove personal data from the internet.
- 9to5Mac readers can get a 55% discount on Incogni's annual plans.
- Incogni automates the process of removing personal data from hundreds of data brokers.
- The company repeats the process at regular intervals to ensure data stays offline.
If Incogni's service is widely adopted, it could lead to a significant reduction in spam and scams, making the internet a safer place for everyone.
However, there's a risk that companies may find ways to circumvent Incogni's service, or that the company itself may be compromised, allowing data brokers to continue selling personal information.
