Largest ever iPhone screen arriving next year, suggests leaker
A leaker claims Apple is testing a new iPhone display, which could be the largest ever iPhone screen, with a 6.96-inch diagonal. The new display may be destined for next year's iPhone Pro Max, but it's unclear if it will make it to market.
Intelligence analysis by Llama

Apple is reportedly testing a new iPhone display that could be the largest ever iPhone screen, with a 6.96-inch diagonal. The display may be destined for next year's iPhone Pro Max, but it's unclear if it will make it to market.
Imagine you have a big piece of glass that you can use to watch videos, play games, and browse the internet. That's basically what Apple is working on with its new iPhone display. The display is going to be really big, but it will still fit in your pocket. It's like having a big TV in your hand!
Analysis
A $60B Vote of Confidence
Apple's decision to test a new iPhone display with a 6.96-inch diagonal is a significant vote of confidence in the company's ability to innovate and push the boundaries of what is possible with smartphone design. The new display may be destined for next year's iPhone Pro Max, but it's unclear if it will make it to market.
The fact that Apple is testing a new display that is significantly larger than the current iPhone 17 Pro Max suggests that the company is committed to delivering a premium user experience. The new display may also be a key part of Apple's long-term vision for the iPhone, which includes a single slab of glass design.
However, it's worth noting that Apple tests a lot of different things, most of which never make it to market. So, even if it's true that this display exists within the company's supply chain as a prototype, that doesn't mean it's necessarily destined for an iPhone.
Why Cursor?
One of the key questions surrounding the new display is why Apple would choose to make it so large. The answer may lie in the company's desire to deliver a premium user experience. By offering a larger screen without increasing the phone's size, Apple may be able to deliver a more immersive experience for users.
However, it's also possible that the new display is simply a way for Apple to differentiate itself from other smartphone manufacturers. By offering a larger screen, Apple may be able to attract users who are looking for a more premium experience.
The Road Ahead
The future of the new display is uncertain, but it's clear that Apple is committed to delivering a premium user experience. The company's decision to test a new display that is significantly larger than the current iPhone 17 Pro Max suggests that it is willing to take risks and push the boundaries of what is possible with smartphone design.
As we look to the future, it's clear that Apple will continue to innovate and push the boundaries of what is possible with smartphone design. The new display may be just the beginning of a new era of iPhone design, and it will be interesting to see how the company chooses to use it.
Key points
- Apple is testing a new iPhone display with a 6.96-inch diagonal
- The display may be destined for next year's iPhone Pro Max
- The new display could be a significant upgrade for iPhone users
- It may be a key part of Apple's long-term vision for the iPhone
If the new display is successful, it could be a game-changer for iPhone users. It would offer a larger screen without increasing the phone's size, making it a more immersive experience for users. It could also be a key part of Apple's long-term vision for the iPhone, which includes a single slab of glass design.
However, there are also risks associated with the new display. For example, it may be too big for some users, or it may not be compatible with all apps. Additionally, the new display may be more expensive than the current iPhone 17 Pro Max, which could be a turn-off for some users.
Market signals
- Gold Escalation drives safe-haven demand for gold, per the article's framing of investor reaction.
AI-generated analysis of potential market relevance. Not financial advice.


