Spain replaces its India ambassador after controversy over use of funds for cultural events: Report
Spain's foreign ministry is replacing its ambassador to India, Juan Antonio March, following a series of reports by Spanish outlet The Objective detailing cultural events and spending arranged without the ministry's knowledge.
Intelligence analysis by Llama

Spain's ambassador to India, Juan Antonio March, is being replaced after a probe into the use of funds for cultural events, including concerts and book promotions, was launched. The investigation was sparked by a complaint sent to Spain's anti-corruption prosecutor's office.
Spain's ambassador to India is being replaced because he spent money on cultural events without following the rules. This includes concerts and book promotions that were not approved by the Spanish government. The ambassador's daughter was also involved in some of these events, which has raised questions about whether he used his position to help her.
Analysis
Ambassador Replacement Sparks Controversy Over Cultural Events Funding
Spain's foreign ministry is replacing its ambassador to India, Juan Antonio March, following a series of reports by Spanish outlet The Objective detailing cultural events and spending arranged without the ministry's knowledge. The investigation was sparked by a complaint sent to Spain's anti-corruption prosecutor's office in late May, flagging conduct by March that could carry criminal implications tied to public procurement and fund management.
The controversy originated with concerts organised in Rajasthan in February, featuring a local dance company and two singers, Spanish tenor Joan Laínez and Chinese-German mezzo-soprano Huiling Zhu. The events were arranged without sign-off from Madrid and were ultimately vetoed by Spain's international development agency, AECID, after the embassy's own cultural attaché sent a report to superiors warning of irregularities. The report alleged that the ambassador intended to fund the performances entirely through outside sponsors, the Rajasthan state government and Spanish firms operating in India, structured through 'gold', 'silver' and 'bronze' sponsorship tiers, so that the money would never pass through embassy accounts subject to ministry oversight.
The Objective separately reported that Zhu received €18,000 from the New Delhi embassy for concerts held in 2025, and that March arranged further paid performances for her in February 2026, with the final concert date coinciding with her birthday. The outlet cited diplomatic sources alleging a personal relationship between the ambassador and the singer, alleging that Zhu has been a long-time girlfriend of the ambassador.
In an earlier investigation, The Objective reported that March had published two English-language books during his New Delhi posting and had sought official Spanish government travel authorisation to promote the book at literary events, including the Jaipur Literature Festival in January. The outlet cited a diplomatic source questioning whether promoting personal work while traveling in an official capacity, at public expense, was appropriate, while noting Spanish law does permit civil servants to publish and earn royalties with ministry approval.
The Objective also reported that March's daughter, Milena March Franzi, holds a Spanish diplomatic passport and has taken part in business and cultural events in India, including a branding workshop hosted by Indian film executive. A former Spanish ambassador quoted anonymously by the outlet alleged March had used his position to introduce his daughter to business contacts.
The shakeup follows a complaint sent in late May to Spain's anti-corruption prosecutor's office by a foreign ministry official, flagging conduct by March that could carry criminal implications tied to public procurement and fund management. The complaint, which the outlet said it had reviewed, was also forwarded to Spain's court of auditors. The Objective noted that filing a complaint does not mean prosecutors have opened a formal investigation, only that they must first assess whether the allegations warrant one.
March was appointed to New Delhi in September 2024. The Objective reported that Indian authorities took roughly six months to approve his posting, a delay the outlet linked to Indian unease over his selection, citing his earlier, contested departure from Spain's ambassadorship in Moscow in 2011.
Key points
- Spain's ambassador to India is being replaced due to a controversy over the use of funds for cultural events.
- The ambassador was accused of spending money on concerts and book promotions without following the rules.
- The ambassador's daughter was also involved in some of these events, which has raised questions about whether he used his position to help her.
- The replacement of the ambassador could lead to a more transparent and accountable use of public funds for cultural events in India.
- The controversy could damage the reputation of Spain in India and lead to a decrease in cultural exchange and cooperation between the two countries.
The replacement of the ambassador could lead to a more transparent and accountable use of public funds for cultural events in India. This could also lead to a better relationship between Spain and India, as the new ambassador will be able to work more closely with the Indian government to promote cultural exchange and cooperation.
The controversy surrounding the ambassador's use of funds could damage the reputation of Spain in India and lead to a decrease in cultural exchange and cooperation between the two countries. This could also lead to a loss of trust in the Spanish government's ability to manage public funds effectively.

