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Strategy Opposes MSCI Proposal, Says Bitcoin Treasury Firms Are Being Targeted a Second Time

Bitcoin treasury blasts MSCI for excluding it from its global equity indexes, calling the proposal 'misguided' and 'flawed'.

By Mathew Di Salvo·Aug 31·bitcoinmagazine.com·2 min read

Intelligence analysis by Qwen 2.5 (3B)

Strategy
StrategyImage: bitcoinmagazine.com

Bitcoin treasury, led by Michael Saylor and Phong Le, opposes MSCI's proposal to exclude Strategy from its Global Investable Market Indexes, citing discrimination and lack of legal basis.

Why it matters

This story highlights the ongoing tension between traditional financial institutions and digital asset businesses, particularly those holding significant amounts of Bitcoin.

A big company that makes lists of stocks is thinking about not including a company that buys and sells Bitcoin. The company that buys and sells Bitcoin says this is unfair and that the big company is just trying to pick on them.

Analysis

{"

MSCI Proposal and Response from Strategy":"MSCI, a major provider of global equity indexes, has proposed removing Strategy from its Global Investable Market Indexes. This proposal has sparked controversy, with Strategy responding that MSCI is discriminating against digital asset businesses. The company argues that MSCI's proposal is based on arbitrary classifications and conflicts with established securities laws and accounting principles. Strategy, led by Michael Saylor and Phong Le, is a Bitcoin treasury that has been buying and holding Bitcoin since 2020. It is now the largest corporate holder of Bitcoin, with 845,050 bitcoins worth $65.8 billion at today's prices. The company employs 1,500 people globally and uses Bitcoin to create shareholder value.","

Historical Context and Previous Proposals":"This is not the first time MSCI has proposed excluding Bitcoin from its indexes. In 2025, MSCI proposed excluding all companies whose digital-asset holdings represent 50% or more of total assets. Strategy withdrew this proposal in 2025, citing the proposal's discriminatory nature and lack of legal basis. The current proposal, like the 2025 proposal, is based on the classification of Bitcoin as a 'non-operating' asset. Strategy argues that this classification is arbitrary and unexplained, and is just a way of unfairly targeting digital asset treasuries.","

Impact on MSCI's Reputation":"If the proposal is adopted, it would have no meaningful impact on Strategy's business, but it would profoundly harm MSCI's reputation as a reliable and neutral index provider. The proposal, like the 2025 proposal, should be withdrawn. The company argues that MSCI is relying on unprecedented classifications to define Bitcoin as a 'non-operating' asset, and that it reports its Bitcoin business as an operating segment and its Bitcoin gains and losses as operating expenses. The company is an operating one, employing 1,500 people across the globe and actively using its Bitcoin to 'create shareholder value'."}

Key points

  • Strategy, a Bitcoin treasury, is opposing MSCI's proposal to exclude it from its Global Investable Market Indexes.
  • The proposal is based on the classification of Bitcoin as a 'non-operating' asset, which Strategy argues is arbitrary and unexplained.
  • Strategy employs 1,500 people globally and uses Bitcoin to create shareholder value.
  • The proposal, like the 2025 proposal, should be withdrawn.
  • The proposal would have no meaningful impact on Strategy's business, but it would harm MSCI's reputation as a reliable and neutral index provider.
The Upside

If the proposal is withdrawn, MSCI will maintain its reputation as a reliable and neutral index provider, and Strategy will continue to use Bitcoin to create shareholder value.

The Downside

If the proposal is adopted, it could harm MSCI's reputation and lead to a loss of trust in its index products.

Market signals

MSCI Global Investable Market Indexes
  • MSCI Global Investable Market Indexes The proposal could lead to a loss of trust in MSCI's index products.

AI-generated analysis of potential market relevance. Not financial advice.

Originally reported at

bitcoinmagazine.com

Discernion covers the story. Read the full piece at the source.

Tagscryptobitcointreasurymsciinvestments

Author

Mathew Di Salvo

Intelligence analysis by

Qwen 2.5 (3B)

Published

Aug 31, 2026

Source

bitcoinmagazine.com

Share

Topics

cryptobitcointreasurymsciinvestments

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