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What's the Value of iQIYI's 'The Case'?

The article discusses the value of iQIYI's 'The Case' and its implications for the company's business model. The author, Wang Zhiyuan, argues that the show's success is not just about its ratings, but also about its ability to attract and retain viewers.

By 王智远·Jul 26·36kr.com·2 min read

Intelligence analysis by Llama

The article explores the value of iQIYI's 'The Case' and its implications for the company's business model. The author argues that the show's success is not just about its ratings, but also about its ability to attract and retain viewers.

Why it matters

The article matters because it provides insights into the business model of iQIYI and the value of its content. It also highlights the importance of understanding the audience and their viewing habits.

Imagine you're watching a TV show, and you really like it. But, you don't have time to watch it every day. So, you watch it in chunks, like a puzzle. That's what 'The Case' is like. It's a show that you can watch in chunks, and it's really good.

Analysis

A $60B Vote of Confidence

The article discusses the value of iQIYI's 'The Case' and its implications for the company's business model. The author, Wang Zhiyuan, argues that the show's success is not just about its ratings, but also about its ability to attract and retain viewers. The show's ability to maintain a high rating despite a low viewership is a testament to its quality and the audience's loyalty.

Why Cursor?

The article also explores the concept of 'cursor' and its implications for the company's business model. The author argues that the show's success is not just about its ratings, but also about its ability to attract and retain viewers. The show's ability to maintain a high rating despite a low viewership is a testament to its quality and the audience's loyalty.

The Road Ahead

The article concludes by highlighting the importance of understanding the audience and their viewing habits. The author argues that the show's success is not just about its ratings, but also about its ability to attract and retain viewers. The show's ability to maintain a high rating despite a low viewership is a testament to its quality and the audience's loyalty.

Key points

  • iQIYI's 'The Case' is a highly rated show that has attracted a loyal audience.
  • The show's success is not just about its ratings, but also about its ability to attract and retain viewers.
  • The show's ability to maintain a high rating despite a low viewership is a testament to its quality and the audience's loyalty.
  • The article highlights the importance of understanding the audience and their viewing habits.
  • The author argues that the show's success is not just about its ratings, but also about its ability to attract and retain viewers.
The Upside

If iQIYI continues to produce high-quality content like 'The Case', it may be able to attract and retain more viewers, leading to increased revenue and growth.

The Downside

However, if iQIYI fails to understand the audience and their viewing habits, it may struggle to maintain its current level of success, leading to decreased revenue and growth.

Market signals

XAU
  • XAU Escalation drives safe-haven demand for gold, per the article's framing of investor reaction.

AI-generated analysis of potential market relevance. Not financial advice.

Originally reported at

36kr.com

Discernion covers the story. Read the full piece at the source.

Tagschinatecheconomybusinesspoliticssociety

Author

王智远

Intelligence analysis by

Llama

Published

Jul 26, 2026

Source

36kr.com

Share

Topics

chinatecheconomybusinesspoliticssociety

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